Dimond Hotel Consulting Group has experience in analyzing the incremental impact or infringement that could occur as a result of granting a license to operate a hotel when the same brand already exists within a certain radius of a proposed hotel. We have been engaged by objectors as well as their attorneys.

Following our estimate of vulnerable room nights we further examine other components of incremental impact including frequent stay award programs, vulnerability of existing customers, as well as both hotels proximity to demand generators of hotel guests. Dimond Hotel Consulting Group has performed impact and infringement analysis related to virtually every major chain.