As of Today, and as Far as I Know, No One Has Any Magic Answers

After 10 Years of Sustained Growth, and  Just When the Industry Started to Experience Flat to Decreasing RevPARs – We Were Hit With A Black Swan

• No quick fixes are available

• Predictions vary as to when travel will return

• Previous data will not help us predict the future

• Some of the travel today falls into categories never before tracked.

  When travel does return you will have to impact your competition. So make plans to make your hotel better than before.

We’ll continue to look for information that is more meaningful